THE SECRET IS OUT
10 July 2012
| Talent: | Susana Mota, Cheif Hair & Makeup Designer |  |
| Client: | 4Creative | |
| Call Sheet project: | Meet The Superhumans |
I ran a story in May about Mota being involved in a series of projects that we had to keep hush hush. Well, all is revealed now, Mota has been working on a huge campaign for the promotion of the forthcoming London 2012 Paralympics on Channel 4 with creative director Tom Tagholm. A series of key meetings and conversations with Team GB resulted in spots and this 90-second ad showing the herculean preparations of the UK's leading Paralympians and telling the country to 'forget everything you know about humans'. Set to the hip hop track ‘Harder Than You Think’ by Public Enemy, the ad was shot over 14 days at eight different sports arenas across the country.
In addition she has also worked with Creative Director Phil Lind, on an indent for Gordon Ramsay’s Behind Bars, which can be seen in her profile area here.
Edited by Tariq Wahr
